Inside of a Bodybuilding Magazine - Joe Pietaro Interview

[deniz]

Guys, you may find it interesting to hear some talk between me and Joe, from a inside perspective of a bodybuilding magazines.
Especially things like how the digitalization changed the whole business model of magazines & more!

[Joe Pietaro]

Thanks so much for having me on, Deniz. Appreciate it.

[hifrommike65]

Great interview, touching on a lot of industry issues with tact but also honesty. Really appreciate that. Sometimes it feels like everything in bodybuilding happens behind closed doors, & everyone not behind those doors is left to guess at what is really going on. Joe tells us for once.

[Joe Pietaro]

Great interview, touching on a lot of industry issues with tact but also honesty. Really appreciate that. Sometimes it feels like everything in bodybuilding happens behind closed doors, & everyone not behind those doors is left to guess at what is really going on. Joe tells us for once.

Thanks, Mike. I have no reason to be anything but honest in an industry where that is treated like a bloody needle from a junkie with full blown A.I.D.S. and being that way may have caused me some trouble over the years. Too fuckin' bad and I don't regret any of it.

When I was a sportswriter, I never dealt with the pussy shit I see in bodybuilding and was so glad that Deniz asked me that question in the interview. Sure, there were some jerkoffs in the press box, but even they did not come with the intent to fuck someone for a job and then do their best to run them out of business.

Of course I an referring to The Ironic Douche.

[Curt James]

This was a great interview!

Subscribe to MuscleSport Magazine today @ https://www.musclesportmag.com/subscribe/

An annual subscription (four issues) is only $32 and that also includes FREE shipping within the United States. (International shipping is available but differs depending on the location. Please contact MSM for a shipping quote prior to ordering.)

[hifrommike65]

Thanks, Mike. I have no reason to be anything but honest in an industry where that is treated like a bloody needle from a junkie with full blown A.I.D.S. and being that way may have caused me some trouble over the years. Too fuckin' bad and I don't regret any of it.

When I was a sportswriter, I never dealt with the pussy shit I see in bodybuilding and was so glad that Deniz asked me that question in the interview. Sure, there were some jerkoffs in the press box, but even they did not come with the intent to fuck someone for a job and then do their best to run them out of business.

Of course I an referring to The Ironic Douche.

I think the defensiveness in bodybuilding goes back to the Hoffman vs. Weider days. The days of the muscle wars are still with us, as Manion was right in the middle of the NPC defection from the AAU. It was all about who got to call the shots in the bodybuilding world. The Weiders ended up the winners on that one. It is no surprise that the only healthy general circulation mags that persist are Muscle & Fitness & Flex. We need more than that, though, & MuscleSportMag is most welcome. Long may you continue.

[Joe Pietaro]

This was a great interview!

Subscribe to MuscleSport Magazine today @ https://www.musclesportmag.com/subscribe/

An annual subscription (four issues) is only $32 and that also includes FREE shipping within the United States. (International shipping is available but differs depending on the location. Please contact MSM for a shipping quote prior to ordering.)

Thanks, Curt.

[Joe Pietaro]

I think the defensiveness in bodybuilding goes back to the Hoffman vs. Weider days. The days of the muscle wars are still with us, as Manion was right in the middle of the NPC defection from the AAU. It was all about who got to call the shots in the bodybuilding world. The Weiders ended up the winners on that one. It is no surprise that the only healthy general circulation mags that persist are Muscle & Fitness & Flex. We need more than that, though, & MuscleSportMag is most welcome. Long may you continue.

Great points and those Strength & Health vs. Your Physique days were certainly the start of the 'bodybuilding media wars.' Imagine if Bob Hoffman had a Bleach puppet to pantomime with?